Coming soon

Personalized guidance for every phase of your cycle.

Cycle data becomes a personalization engine β€” nutrition, movement, and supplements, delivered by Hela AI.

Built by women in health tech and product design.

A cost every woman pays, and no one talks about

Netherlands

$14.65B lost annually to menstrual-symptom absenteeism and presenteeism

Nationwide survey of 32,748 women

United States

$26B lost annually to menopause-related productivity loss, affecting 20% of the workforce

Mayo Clinic research

my hela exists to close this gap β€” not with more tracking, but with real direction.

A holistic approach, personalized to you

01

Log and track

Cycle, symptoms, mood, and food intake for deeper insight.

02

Hela AI learns

Continuously maps your individual patterns and adapts your guidance.

03

Personalized guidance

Bespoke recommendations for nutrition, movement, and supplements.

Adapts across every life stage β€” teens through menopause.

NutritionMovementSupplements

Built and designed around how your body actually changes

my hela app screen

Daily guidance dashboard, personalized to cycle phase

my hela app screen

Hela AI β€” ask anything about your cycle, energy, or wellbeing

my hela app screen

Women's Circle β€” community and holistic guidance, one feed

Why my hela is different

Most apps stop at tracking. We go further β€” turning your cycle data into real, personalized guidance for nutrition, movement, and supplements.

Flo
Clue
Natural Cycles
my hela
Cycle tracking
Nutrition
Movement
Supplements
AI personalization

Take the survey

Help us build what you actually need

A 2-minute survey that directly shapes what we build.

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Join the waitlist for early access and updates as we build.

No spam. Just occasional updates as we build in public.